Rolex Datejust 31 Stainless Steel / Yellow Gold / Domed - Diamond / White - Roman / Oyster (278343rbr-0013)

by Rolex

In-Depth Review of the Rolex 278343rbr-0013 Datejust 31: A Luxury Timepiece

When it comes to luxury watches, few brands evoke the same level of admiration and prestige as Rolex. Among their stunning array of timepieces, the Rolex 278343rbr-0013 Datejust 31 stands out as a symbol of elegance and craftsmanship. With its exquisite design and advanced movement technology, this watch is not just a timekeeper; it's a statement piece that can elevate any outfit. In this comprehensive review, we will dive deep into the features, aesthetics, and overall experience of owning this remarkable watch.

Unpacking the Specs: What Makes the Datejust 31 Special?

Brand Overview

Rolex is synonymous with luxury and precision. Founded in 1905, this Swiss watchmaker has built a legacy of excellence in horology. The brand’s commitment to quality is evident in every piece they produce, and the Datejust collection is a prime example of their craftsmanship.

Model and Reference

The Rolex 278343rbr-0013 falls under the Datejust 31 family, a collection known for its sophisticated designs tailored for both men and women. This specific reference showcases a perfect blend of stainless steel and yellow gold, making it a versatile choice for various occasions.

Specifications at a Glance

  • Model: Datejust 31
  • Reference: 278343rbr-0013
  • Movement: Rolex Caliber 2236
  • Size: 31.00 mm
  • Material: Stainless Steel and Yellow Gold
  • Water Resistance: 100 meters
  • Price: $12,400

Design and Aesthetics: A Feast for the Eyes

Dial and Color

The champagne dial of the Datejust 31 is nothing short of stunning. With a sunburst finish, it catches the light beautifully, creating a dynamic effect that changes with every angle. The stick and dot indexes provide a clean, modern look without overshadowing the watch's elegance.

Bezel and Case

The gem-set bezel adds an element of luxury that is hard to resist. It frames the watch face in a way that enhances its beauty. The round case, made from a robust combination of stainless steel and yellow gold, measures 31 mm in diameter, making it a comfortable fit for both men and women.

Comfort Meets Style

The watch features a lug width of 16 mm, ensuring a snug fit on the wrist. The overall design is sleek, allowing it to transition effortlessly from casual to formal settings. Whether you're at a business meeting or a cocktail party, this timepiece is sure to turn heads.

Movement: The Heart of the Watch

Rolex Caliber 2236

At the core of the Datejust 31 is the Rolex Caliber 2236, a self-winding mechanical movement that represents Rolex's commitment to innovation. Launched in 2014, this movement is notable for being the first to feature the Syloxi hairspring, made from silicon. This advancement enhances the watch's precision and reliability.

Performance and Precision

With a power reserve of 55 hours and a frequency of 28,800 vibrations per hour, the Caliber 2236 ensures that your watch keeps accurate time, even when not worn. It's certified as a Swiss chronometer, meaning it has undergone rigorous testing to guarantee its high precision. Isn’t it comforting to know that you own a watch that meets such exacting standards?

Water Resistance: Ready for Adventure

The Datejust 31 boasts a water resistance of up to 100 meters. This feature allows you to wear it confidently while swimming or during unexpected rain showers without worrying about damaging the movement. A combination of luxury and functionality, the Datejust 31 is truly ready for any adventure life throws your way.

Pricing and Value: Is It Worth the Investment?

With an MSRP of $12,400, the Rolex 278343rbr-0013 is undoubtedly a significant investment. However, when you consider the craftsmanship, quality materials, and timeless design, it becomes clear why this watch holds its value so well. Rolex watches are known for their longevity and resale value, making them a smart choice for both horology enthusiasts and casual wearers alike.

Comparing with Other Models

When comparing the Datejust 31 to other luxury watches in its price range, such as the Omega Constellation or the TAG Heuer Carrera, the Rolex stands out. While other brands may offer similar aesthetics, none can match the prestige and historical significance that comes with a Rolex. It’s like comparing a classic novel to a best-selling paperback—both are valuable, but the classic has a timeless allure.

Who Is This Watch For?

If you're someone who values quality, style, and sophistication, the Rolex Datejust 31 is undoubtedly for you. It appeals to a wide range of individuals, from young professionals to seasoned collectors. Its versatility allows it to be worn in any setting, making it a staple piece in any wardrobe.

Gift Ideas: Perfect for Special Occasions

Looking for a gift for a significant milestone? The Datejust 31 is a perfect choice for anniversaries, graduations, or other significant celebrations. Gifting a Rolex is not just about giving a watch; it’s about sharing a piece of art that will be cherished for generations.

Final Thoughts: The Rolex 278343rbr-0013 Datejust 31

In conclusion, the Rolex 278343rbr-0013 Datejust 31 is more than just a watch; it’s a lifestyle. With its impeccable design, advanced movement technology, and remarkable durability, it’s an investment that pays dividends in the form of elegance and reliability. Whether you're looking to treat yourself or searching for the perfect gift, this timepiece is sure to impress.

Where to Buy

When considering a purchase, it’s essential to buy from authorized dealers or reputable sellers to ensure authenticity. Counterfeit watches are rampant in the luxury market, and you want to make sure your investment is genuine. So, check out the official Rolex website or visit an authorized retailer to explore this breathtaking timepiece in person!

Frequently Asked Questions

1. How does the Rolex Datejust 31 compare to other Rolex models?

The Datejust 31 is a versatile option suitable for various occasions, while other models like the Submariner or Daytona are more specialized. Each model has its unique charm, but the Datejust is often seen as the quintessential Rolex.

2. Is maintenance required for the Rolex Datejust 31?

Like any luxury timepiece, regular maintenance is recommended to keep the watch in optimal condition. Rolex recommends servicing every 5 to 10 years, depending on usage.

3. How does the price of this model hold up over time?

Rolex watches generally retain their value well and can even appreciate over time, especially limited editions or models with unique features. The Datejust 31 is a classic that has stood the test of time, making it a smart investment.

4. Can I wear the Datejust 31 every day?

Absolutely! The Datejust 31 is designed for daily wear. Its durability and water resistance make it a practical yet luxurious choice for any day of the week.

Wrap-Up

In a world where time is of the essence, the Rolex 278343rbr-0013 Datejust 31 stands as a timeless reminder that elegance and precision can coexist. Whether you’re a seasoned watch collector or a first-time buyer, this piece is a worthy addition to any collection. So, what are you waiting for? Indulge in a piece of horological history and make your wrist the envy of all.

Rolex Datejust 31 Stainless Steel / Yellow Gold / Domed - Diamond / White - Roman / Oyster (278343rbr-0013)

by Rolex
Price:
Regular price $12,400.00
Unit price
per
 

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In-Depth Review of the Rolex 278343rbr-0013 Datejust 31: A Luxury Timepiece

When it comes to luxury watches, few brands evoke the same level of admiration and prestige as Rolex. Among their stunning array of timepieces, the Rolex 278343rbr-0013 Datejust 31 stands out as a symbol of elegance and craftsmanship. With its exquisite design and advanced movement technology, this watch is not just a timekeeper; it's a statement piece that can elevate any outfit. In this comprehensive review, we will dive deep into the features, aesthetics, and overall experience of owning this remarkable watch.

Unpacking the Specs: What Makes the Datejust 31 Special?

Brand Overview

Rolex is synonymous with luxury and precision. Founded in 1905, this Swiss watchmaker has built a legacy of excellence in horology. The brand’s commitment to quality is evident in every piece they produce, and the Datejust collection is a prime example of their craftsmanship.

Model and Reference

The Rolex 278343rbr-0013 falls under the Datejust 31 family, a collection known for its sophisticated designs tailored for both men and women. This specific reference showcases a perfect blend of stainless steel and yellow gold, making it a versatile choice for various occasions.

Specifications at a Glance

  • Model: Datejust 31
  • Reference: 278343rbr-0013
  • Movement: Rolex Caliber 2236
  • Size: 31.00 mm
  • Material: Stainless Steel and Yellow Gold
  • Water Resistance: 100 meters
  • Price: $12,400

Design and Aesthetics: A Feast for the Eyes

Dial and Color

The champagne dial of the Datejust 31 is nothing short of stunning. With a sunburst finish, it catches the light beautifully, creating a dynamic effect that changes with every angle. The stick and dot indexes provide a clean, modern look without overshadowing the watch's elegance.

Bezel and Case

The gem-set bezel adds an element of luxury that is hard to resist. It frames the watch face in a way that enhances its beauty. The round case, made from a robust combination of stainless steel and yellow gold, measures 31 mm in diameter, making it a comfortable fit for both men and women.

Comfort Meets Style

The watch features a lug width of 16 mm, ensuring a snug fit on the wrist. The overall design is sleek, allowing it to transition effortlessly from casual to formal settings. Whether you're at a business meeting or a cocktail party, this timepiece is sure to turn heads.

Movement: The Heart of the Watch

Rolex Caliber 2236

At the core of the Datejust 31 is the Rolex Caliber 2236, a self-winding mechanical movement that represents Rolex's commitment to innovation. Launched in 2014, this movement is notable for being the first to feature the Syloxi hairspring, made from silicon. This advancement enhances the watch's precision and reliability.

Performance and Precision

With a power reserve of 55 hours and a frequency of 28,800 vibrations per hour, the Caliber 2236 ensures that your watch keeps accurate time, even when not worn. It's certified as a Swiss chronometer, meaning it has undergone rigorous testing to guarantee its high precision. Isn’t it comforting to know that you own a watch that meets such exacting standards?

Water Resistance: Ready for Adventure

The Datejust 31 boasts a water resistance of up to 100 meters. This feature allows you to wear it confidently while swimming or during unexpected rain showers without worrying about damaging the movement. A combination of luxury and functionality, the Datejust 31 is truly ready for any adventure life throws your way.

Pricing and Value: Is It Worth the Investment?

With an MSRP of $12,400, the Rolex 278343rbr-0013 is undoubtedly a significant investment. However, when you consider the craftsmanship, quality materials, and timeless design, it becomes clear why this watch holds its value so well. Rolex watches are known for their longevity and resale value, making them a smart choice for both horology enthusiasts and casual wearers alike.

Comparing with Other Models

When comparing the Datejust 31 to other luxury watches in its price range, such as the Omega Constellation or the TAG Heuer Carrera, the Rolex stands out. While other brands may offer similar aesthetics, none can match the prestige and historical significance that comes with a Rolex. It’s like comparing a classic novel to a best-selling paperback—both are valuable, but the classic has a timeless allure.

Who Is This Watch For?

If you're someone who values quality, style, and sophistication, the Rolex Datejust 31 is undoubtedly for you. It appeals to a wide range of individuals, from young professionals to seasoned collectors. Its versatility allows it to be worn in any setting, making it a staple piece in any wardrobe.

Gift Ideas: Perfect for Special Occasions

Looking for a gift for a significant milestone? The Datejust 31 is a perfect choice for anniversaries, graduations, or other significant celebrations. Gifting a Rolex is not just about giving a watch; it’s about sharing a piece of art that will be cherished for generations.

Final Thoughts: The Rolex 278343rbr-0013 Datejust 31

In conclusion, the Rolex 278343rbr-0013 Datejust 31 is more than just a watch; it’s a lifestyle. With its impeccable design, advanced movement technology, and remarkable durability, it’s an investment that pays dividends in the form of elegance and reliability. Whether you're looking to treat yourself or searching for the perfect gift, this timepiece is sure to impress.

Where to Buy

When considering a purchase, it’s essential to buy from authorized dealers or reputable sellers to ensure authenticity. Counterfeit watches are rampant in the luxury market, and you want to make sure your investment is genuine. So, check out the official Rolex website or visit an authorized retailer to explore this breathtaking timepiece in person!

Frequently Asked Questions

1. How does the Rolex Datejust 31 compare to other Rolex models?

The Datejust 31 is a versatile option suitable for various occasions, while other models like the Submariner or Daytona are more specialized. Each model has its unique charm, but the Datejust is often seen as the quintessential Rolex.

2. Is maintenance required for the Rolex Datejust 31?

Like any luxury timepiece, regular maintenance is recommended to keep the watch in optimal condition. Rolex recommends servicing every 5 to 10 years, depending on usage.

3. How does the price of this model hold up over time?

Rolex watches generally retain their value well and can even appreciate over time, especially limited editions or models with unique features. The Datejust 31 is a classic that has stood the test of time, making it a smart investment.

4. Can I wear the Datejust 31 every day?

Absolutely! The Datejust 31 is designed for daily wear. Its durability and water resistance make it a practical yet luxurious choice for any day of the week.

Wrap-Up

In a world where time is of the essence, the Rolex 278343rbr-0013 Datejust 31 stands as a timeless reminder that elegance and precision can coexist. Whether you’re a seasoned watch collector or a first-time buyer, this piece is a worthy addition to any collection. So, what are you waiting for? Indulge in a piece of horological history and make your wrist the envy of all.

Watch Specifications

Brand Rolex
Family Datejust 31
Reference 278343rbr-0013
Name Rolex - 278343rbr-0013
Movement Rolex caliber 2236
Year Produced 2018
Limited No
Glass Sapphire
Back Closed
Shape Round
Diameter 31.00 mm
Color Champagne
Indexes Stick / Dot
Hands Stick

Movement Specifications

Movement Reference 2236
Movement Base Rolex 2235
Movement Type Automatic
Movement Display Analog
Movement Diameter 20
Movement Jewels 31
Movement Reserve 55
Movement Frequency 28800
Movement Hands Hours, Minutes, Seconds

Frequently Asked Questions about this product

What are the key features of the Rolex Datejust 31 Stainless Steel / Yellow Gold / Domed - Diamond / Champagne / Oyster?

The Rolex Datejust 31 (Ref. 278343rbr) features a stunning stainless steel case combined with a diamond-set yellow gold bezel. Introduced in 2018, it is powered by the innovative Rolex caliber 2236 movement, known for its precision and reliability. This watch boasts a 31mm round case, a champagne sunburst dial with stick indexes, and is water-resistant up to 100 meters. Available with either an Oyster or Jubilee bracelet, the Datejust 31 seamlessly blends elegance and functionality, making it a timeless addition to any collection.

How does the Rolex Datejust 31 utilize the Rolex caliber 2236 movement?

The Rolex Datejust 31, introduced in 2018, features the innovative Rolex caliber 2236 movement, which enhances its performance and reliability. This self-winding mechanical movement ensures exceptional precision, certified as a Swiss chronometer. The caliber 2236, notable for its Syloxi silicon hairspring, offers a 55-hour power reserve and operates at a frequency of 28,800 vibrations per hour. Available in luxurious gold options and various dials, the Datejust 31 combines elegance with cutting-edge technology, making it a standout choice for watch enthusiasts.

What materials are used in the construction of the Rolex Datejust 31?

The Rolex Datejust 31, introduced in 2018, features a luxurious construction using high-quality materials. The reference 278343rbr combines a stainless steel case with a stunning domed, diamond-set yellow gold bezel. The watch is available in various gold options, including rose, white, and yellow gold, with the added versatility of two-tone 'Rolesor' variations. Its sapphire crystal and closed case back enhance durability, while the self-winding Rolex caliber 2236 movement ensures precision and reliability. This elegant timepiece exemplifies Rolex's commitment to craftsmanship and style.

Is the Rolex Datejust 31 water-resistant, and what is its water resistance rating?

Yes, the Rolex Datejust 31 is water-resistant, with a water resistance rating of 100 meters (330 feet). This makes it suitable for swimming and snorkeling, but not for deep diving. Introduced in 2018, the Datejust 31 features a stainless steel case and a stunning diamond-set yellow gold bezel, combining elegance with durability. The watch is powered by the advanced Rolex caliber 2236 movement, ensuring precision and reliability. Perfect for those seeking both style and functionality.

What is the significance of the gem-set bezel on the Rolex Datejust 31?

The gem-set bezel on the Rolex Datejust 31, specifically the Ref. 278343rbr, elevates the watch's elegance and luxury. Introduced in 2018, this model features a stunning diamond-set yellow gold bezel that enhances its overall aesthetic, making it a standout piece. The gem-set design not only symbolizes opulence but also complements the watch’s sophisticated features, including the innovative Rolex caliber 2236 movement. This combination of exquisite detailing and reliable precision makes the Datejust 31 a timeless choice for discerning collectors and fashion enthusiasts alike.

How does the champagne sunburst finish enhance the appearance of the Rolex Datejust 31?

The champagne sunburst finish on the Rolex Datejust 31 (Ref. 278343rbr) beautifully enhances its elegance, creating a dynamic play of light that captivates the eye. This distinctive dial finish contrasts stunningly with the diamond-set yellow gold bezel and stainless steel case, elevating the watch's luxurious appeal. Introduced in 2018, the Datejust 31 combines sophisticated aesthetics with the precision of the Rolex Caliber 2236 movement, making it a perfect choice for those seeking both style and performance in a timepiece.

What type of glass is used on the Rolex Datejust 31, and how does it contribute to durability?

The Rolex Datejust 31 features a scratch-resistant sapphire crystal that enhances durability and protects the watch from everyday wear and tear. Introduced in 2018 with the new caliber 2236, this model combines robustness with elegance, ensuring long-lasting performance and style. The sapphire glass not only safeguards the intricate movement but also maintains clarity, making it a vital component of the watch's overall resilience.

Can you explain the date functionality of the Rolex Datejust 31?

The Rolex Datejust 31 features a precise date functionality powered by the automatic caliber 2236 movement, introduced in 2018. This self-winding mechanism ensures accurate date display and exceptional reliability. The Datejust 31, available in luxurious materials like yellow gold and stainless steel, includes a date complication at 3 o'clock, enhancing its elegance. With its certified Swiss chronometer status, it represents the pinnacle of watchmaking excellence.

What are the dimensions of the Rolex Datejust 31, and how does it fit on the wrist?

The Rolex Datejust 31 (Ref. 278343rbr) features a 31mm diameter case and a 16mm lug width, ensuring a comfortable fit on the wrist. Introduced in 2018, it combines luxurious materials like stainless steel and yellow gold, with options for an Oyster or Jubilee bracelet. This watch is not only stylish but also powered by the reliable Rolex caliber 2236 movement, offering precision and functionality.

How does the stick and dot index design on the Rolex Datejust 31 affect legibility?

The stick and dot index design on the Rolex Datejust 31 enhances legibility by providing clear, contrasting markers against the sunburst champagne dial. This simplicity allows for quick time reading, while the well-proportioned hands complement the indexes. Introduced in 2018, this model features the reliable caliber 2236 movement, ensuring precision and durability. The combination of aesthetic appeal and functionality makes it an ideal choice for both casual and formal settings.

What is the lug width of the Rolex Datejust 31, and how does it impact strap options?

The Rolex Datejust 31 features a lug width of 16.00 mm, which influences strap options significantly. This size allows for a variety of aftermarket straps, including leather and fabric alternatives, in addition to the standard Oyster and Jubilee bracelets. The diverse strap options enhance the watch's versatility, making it suitable for both casual and formal occasions while complementing its luxurious design.

What makes the Rolex Datejust 31 a chronometer, and why is that important?

The Rolex Datejust 31 is a chronometer due to its Caliber 2236 movement, which has passed rigorous testing by the Swiss Official Chronometer Testing Institute (COSC). This certification signifies exceptional precision and reliability, crucial for discerning watch enthusiasts. Introduced in 2018, the Datejust 31 features luxurious materials like yellow gold and stainless steel, ensuring it’s both a timeless accessory and a reliable timekeeper.

How does the closed case back of the Rolex Datejust 31 contribute to its overall design?

The closed case back of the Rolex Datejust 31 enhances its overall design by providing a seamless aesthetic while protecting the innovative caliber 2236 movement. Introduced in 2018, this feature complements the luxurious materials, such as yellow gold and stainless steel, and supports the watch's water resistance of 100 meters. This design choice underscores Rolex's commitment to elegance and durability, making the Datejust 31 a timeless classic.

What unique aspects differentiate the Rolex Datejust 31 from other models in the Datejust family?

The Rolex Datejust 31, introduced in 2018, stands out within the Datejust family due to its 31mm size and the innovative caliber 2236 movement. Available in elegant rose, white, or yellow gold, it features a gem-set yellow gold bezel in the Ref. 278343rbr and offers customizable dials and bracelet options. Its self-winding mechanism, including a silicon hairspring, ensures unmatched precision, making it a unique choice for watch enthusiasts.

How does the combination of stainless steel and yellow gold in the Rolex Datejust 31 affect its style?

The combination of stainless steel and yellow gold in the Rolex Datejust 31 enhances its elegance and versatility. The stainless steel case offers durability, while the diamond-set yellow gold bezel adds a luxurious touch. This two-tone 'Rolesor' design, introduced in 2019, creates a striking contrast, making it suitable for both casual and formal occasions. The refined champagne dial and choice of bracelets further elevate its sophisticated style.

What is the significance of the domed shape in the design of the Rolex Datejust 31?

The domed shape of the Rolex Datejust 31 enhances its elegance and sophistication while allowing for the diamond-set bezel to shine. Introduced in 2018, this design complements the watch’s luxurious materials, including yellow gold and stainless steel. The domed profile not only adds aesthetic appeal but also contributes to the watch's overall durability and water resistance, making it a perfect blend of style and functionality.

How does the Rolex Datejust 31 perform in terms of accuracy and timekeeping?

The Rolex Datejust 31, introduced in 2018, features the advanced caliber 2236 movement, which ensures exceptional accuracy and reliability. This self-winding chronometer has passed the rigorous COSC tests, guaranteeing high precision. The innovative design includes a Syloxi silicon hairspring, enhancing its performance. With a 55-hour power reserve and a frequency of 28,800 vibrations per hour, the Datejust 31 consistently delivers outstanding timekeeping.

What types of occasions are best suited for wearing the Rolex Datejust 31?

The Rolex Datejust 31 is ideal for various occasions, including formal events, business meetings, and elegant dinners. Its luxurious design, featuring a diamond-set yellow gold bezel and customizable dials, makes it a versatile choice for both day and evening wear. Whether you're attending a wedding or a gala, the Datejust 31's timeless aesthetic and precision engineering ensure you make a sophisticated statement.

How does the Rolex Datejust 31 compare to other Rolex models in terms of features?

The Rolex Datejust 31, introduced in 2018, features the innovative caliber 2236 movement, offering superior precision and reliability. Its 31mm stainless steel case with a diamond-set yellow gold bezel stands out among other Rolex models. Unlike many sportier designs, the Datejust 31 combines elegance with versatility, available in various dials and bracelet options, including the classic Oyster and Jubilee. This blend of tradition and modernity makes it a unique choice in the Rolex lineup.

What care and maintenance are recommended for the Rolex Datejust 31?

To maintain your Rolex Datejust 31, regular care is essential. Clean the watch with a soft cloth to remove dirt and moisture. Avoid exposure to extreme temperatures and magnetic fields. Every 5-10 years, service the watch at an authorized Rolex center to ensure precision and performance. For models like the Ref. 278343rbr, protect the gem-set bezel and check the water resistance regularly for optimal longevity.

What is the history and production timeline of the Rolex Datejust 31?

The Rolex Datejust 31 was updated in 2018, featuring the innovative caliber 2236 movement. Initially available in rose, white, or yellow gold, the collection expanded in 2019 with two-tone 'Rolesor' variations. The reference 278343rbr, crafted from stainless steel with a diamond-set yellow gold bezel, showcases a Champagne dial and is offered with Oyster or Jubilee bracelets. Renowned for precision, the caliber 2236 is a certified Swiss chronometer.

How does the Rolex Datejust 31's design appeal to both men and women?

The Rolex Datejust 31 seamlessly blends elegance and versatility, appealing to both men and women. Introduced in 2018, it features a refined 31mm case in stainless steel and gold, complemented by a diamond-set bezel. With customizable dials and bracelet options, including the iconic Oyster and Jubilee styles, it caters to diverse tastes. The precision of the Rolex caliber 2236 movement ensures reliability, making it a stylish yet functional choice for all.

What are the available strap options for the Rolex Datejust 31?

The Rolex Datejust 31 offers a variety of strap options, including the classic Oyster and Jubilee bracelets. The model can be tailored to different aesthetics, featuring stainless steel, yellow gold, and two-tone 'Rolesor' variations. Each strap complements the elegant design, while both options enhance comfort and style, making the Datejust 31 a versatile choice for any occasion.

How does the Rolex Datejust 31 maintain its value over time?

The Rolex Datejust 31 maintains its value over time due to its exceptional craftsmanship, timeless design, and limited production of specific models. Introduced in 2018, the Datejust 31 features the innovative caliber 2236 movement, known for precision and reliability. Its luxurious materials, including rose, white, or yellow gold, and the gem-set diamond bezel of the Ref. 278343rbr enhance both desirability and resale value, keeping this iconic timepiece sought after.

What are the benefits of owning a Rolex Datejust 31 in terms of investment?

Owning a Rolex Datejust 31, particularly the Ref. 278343rbr, offers significant investment benefits. Introduced in 2018, this model features a robust caliber 2236, ensuring precision and reliability. The combination of yellow gold and stainless steel, alongside its diamond-set bezel, enhances its desirability. Rolex's reputation for quality and timeless design, coupled with limited availability, makes the Datejust 31 a valuable asset that often appreciates over time.

Editorial Review

Pros

  • Timeless elegance with a stunning champagne sunburst dial and diamond-set bezel, perfect for any occasion.
  • Powered by the reliable Rolex caliber 2236 movement, ensuring precision and durability.
  • Water-resistant up to 100m, making it both stylish and functional for everyday wear.

Cons

  • High price point may be prohibitive for some buyers.
  • Limited features compared to more sportoriented models.
  • Relatively small size may not appeal to those preferring larger watches.

Comparison Table

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Rolex Yacht-Master 35 Rolesor White (168622-0004)
Rolex Yacht-Master 35 Rolesor White (168622-0004)
Rolex Yacht-Master 35 Rolesium (126655-0002)
Rolex Yacht-Master 35 Rolesium (126655-0002)
Rolex Yacht-Master 40 Everose Cerachrom (126622-0001)
Rolex Yacht-Master 40 Everose Cerachrom (126622-0001)
Rolex Yacht-Master 40 Rolesium / Dark Rhodium (16623-0009)
Rolex Yacht-Master 40 Rolesium / Dark Rhodium (16623-0009)
Rolex Yacht-Master 40 Rolesor Champagne (116622-0001)
Rolex Yacht-Master 40 Rolesor Champagne (116622-0001)
Rolex Yacht-Master 40 Rolesium / Blue (126621-0002)
Rolex Yacht-Master 40 Rolesium / Blue (126621-0002)
Rolex Yacht-Master 40 Rolesor Everose / Black (268621-0004)
Rolex Yacht-Master 40 Rolesor Everose / Black (268621-0004)
Rolex Yacht-Master 37 Rolesor Everose / Black (268655-0010)
Rolex Yacht-Master 37 Rolesor Everose / Black (268655-0010)
Rolex Yacht-Master 37 Everose Cerachrom / Paved (226658-0001)
Rolex Yacht-Master 37 Everose Cerachrom / Paved (226658-0001)
Rolex Yacht-Master 42 Yellow Gold / Black (226659-0004)
Rolex Yacht-Master 42 Yellow Gold / Black (226659-0004)
Rolex Yacht-Master 42 White Gold / Falcon's Eye (126679SABR-0001)
Rolex Yacht-Master 42 White Gold / Falcon's Eye (126679SABR-0001)
Rolex Yacht-Master 40 White Gold - Diamond / Sapphire (116655-0001)
Rolex Yacht-Master 40 White Gold - Diamond / Sapphire (116655-0001)
Rolex Yacht-Master 40 Everose Cerachrom (16655-0005)
Rolex Yacht-Master 40 Everose Cerachrom (16655-0005)
Rolex Yacht-Master 40 Everose Cerachrom / Diamond (16623-0006)
Rolex Yacht-Master 40 Everose Cerachrom / Diamond (16623-0006)
Rolex Yacht-Master 40 Rolesor White (16618 Tritium)
Rolex Yacht-Master 40 Rolesor White (16618 Tritium)
Rolex Submariner 16618 Black Tritium (126621-0001)
Rolex Submariner 16618 Black Tritium (126621-0001)
Rolex Yacht-Master 40 Rolesor Everose / Chocolate (16610LV MK4)
Rolex Yacht-Master 40 Rolesor Everose / Chocolate (16610LV MK4)
Rolex Submariner Date 16610 LV Mark 4 (16610 Tritium Tiffany)
Rolex Submariner Date 16610 LV Mark 4 (16610 Tritium Tiffany)
Rolex Submariner Date 16610 Tritium Tiffany (116680-0001)
Rolex Submariner Date 16610 Tritium Tiffany (116680-0001)
Rolex Yacht-Master 2 Stainless Steel (116622-0003)
Rolex Yacht-Master 2 Stainless Steel (116622-0003)
Rolex Yacht-Master 40 Rolesium / Dark Rhodium (168623-0018)
Rolex Yacht-Master 40 Rolesium / Dark Rhodium (168623-0018)
Rolex Yacht-Master 35 Rolesor Black Mother of Pearl (226659-0002)
Rolex Yacht-Master 35 Rolesor Black Mother of Pearl (226659-0002)
Brand Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex
Movement Rolex caliber 2236 Rolex caliber 3235 Rolex caliber 3135 Rolex caliber 9002 Rolex caliber 9002 Rolex caliber 3130 Rolex caliber 3255 Rolex caliber 3155 Rolex caliber 3235 Rolex caliber 3235 Rolex caliber 3135 Rolex caliber 2236 Rolex caliber 2236 Rolex caliber 2236 Rolex caliber 2235 Rolex caliber 2236 Rolex caliber 2235 Rolex caliber 4161 Rolex caliber 4161 Rolex caliber 4161 Rolex caliber 4161 Rolex caliber 4161 Rolex caliber 4161 Rolex caliber 2236 Rolex caliber 2236 Rolex caliber 3135 Rolex caliber 4161 Rolex caliber 3135 Rolex caliber 2235 Rolex caliber 2235 Rolex caliber 3235 Rolex caliber 3235 Rolex caliber 3135 Rolex caliber 3135 Rolex caliber 3235 Rolex caliber 2236 Rolex caliber 2236 Rolex caliber 3235 Rolex caliber 3235 Rolex caliber 3235 Rolex caliber 3135 Rolex caliber 3135 Rolex caliber 3135 Rolex caliber 3135 Rolex caliber 3235 Rolex caliber 3135 Rolex caliber 3135 Rolex caliber 4161 Rolex caliber 3135 Rolex caliber 2235 Rolex caliber 3235
Material Stainless Steel Yellow Gold Stainless Steel Yellow Gold Yellow Gold Stainless Steel Rose Gold Yellow Gold Yellow Gold White Gold Yellow Gold Stainless Steel Yellow Gold Platinum Diamond Falcon's Eye White Gold Yellow Gold Stainless Steel Stainless Steel Stainless Steel Mother of Pearl White Gold
Diameter 31.00 mm 36.00 mm 36.00 mm 42.00 mm 42.00 mm 36.00 mm 40.00 mm 36.00 mm 36.00 mm 41.00 mm 36.00 mm 31.00 mm 31.00 mm 31.00 mm 31.00 mm 31.00 mm 31.00 mm 44.00 mm 44.00 mm 44.00 mm 44.00 mm 44.00 mm 44.00 mm 37.00 mm 37.00 mm 40.00 mm 44.00 mm 40.00 mm 35.00 mm 35.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 37.00 mm 37.00 mm 42.00 mm 42.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 40.00 mm 44.00 mm 40.00 mm 35.00 mm 42.00 mm
Year Produced 2018 2018 2023 2024 2018 - 2020 2015 2018 2017 2018 2019 2018 2019 2020 2011/4 - 2017 2007/4 - 2017 2007/4 - 2017 2017/4 - 2024 2017/4 - 2024 2017/4 - 2024 2016/4 2017/4 2016 - 2019 2017/4 - 2024 2016 - 2019 2019/4 2019 2012 - 2019 2019 2016/4 2015/4 2022 2022 2022 2015/4 - 2019 2015/4 - 2019 1988 - 2008 2019 2005 - 2010 1989 - 2010 2013/4 - 2017 2016 - 2019 2019
Price $12,400.00 $13,650.00 $0.00 $20,250.00 $0.00 $5,100.00 $0.00 $33,350.00 $20,850.00 $8,650.00 $10,100.00 $39,100.00 $25,700.00 $11,200.00 $0.00 $0.00 $0.00 $0.00 $0.00 $44,500.00 $19,000.00 $0.00 $25,850.00 $15,050.00 $11,750.00 $13,200.00 $44,300.00 $13,200.00 $0.00 $0.00 $30,050.00 $12,500.00 $11,600.00 $10,850.00 $16,700.00 $15,050.00 $42,850.00 $30,350.00 $34,400.00 $0.00 $23,100.00 $0.00 $11,600.00 $0.00 $16,700.00 $0.00 $0.00 $0.00 $10,850.00 $0.00 $31,750.00

Frequently Asked Questions about Rolex

What are the defining features of Rolex watches?

Rolex watches are renowned for their exceptional craftsmanship and precision. Key defining features include their iconic Oyster case, which ensures water resistance, and the Perpetual movement, providing automatic winding. The Cyclops lens over the date display enhances readability, while the use of high-quality materials like 904L stainless steel and 18k gold ensures durability. Rolex’s commitment to innovation is evident in its chronometer certification, guaranteeing accuracy. Furthermore, the brand's timeless designs and status symbol appeal make Rolex watches a coveted choice for luxury enthusiasts.

How does Rolex cater to different styles and preferences?

Rolex caters to diverse styles and preferences by offering a wide range of models, materials, and designs. From the sporty Submariner to the elegant Datejust, each watch embodies luxury and functionality. Customers can choose from various metals, including stainless steel, gold, and platinum, as well as customizable features like bezels and dials. Additionally, Rolex frequently updates its collections, ensuring there's a perfect timepiece for every individual taste and lifestyle. This commitment to variety solidifies Rolex's status as a leader in the luxury watch market.

What makes Rolex unique in the watch industry?

Rolex stands out in the watch industry due to its unparalleled craftsmanship, precision, and iconic design. Renowned for its innovative technology, Rolex introduced features like the automatic movement and the waterproof Oyster case. Each watch is meticulously crafted in-house, ensuring exceptional quality and durability. The brand's strong heritage and status as a luxury symbol further enhance its appeal. With limited production and a commitment to excellence, Rolex watches not only serve as timepieces but also as investments, making them highly sought after worldwide.

What materials and craftsmanship are used in Rolex watches?

Rolex watches are renowned for their exceptional materials and craftsmanship. They primarily utilize 904L stainless steel, which is highly resistant to corrosion and scratches. The brand also employs 18k gold and platinum in their designs. Each watch features a meticulously crafted movement, often assembled by hand in-house, ensuring precision and durability. Rolex’s commitment to quality is evident in its rigorous testing processes and attention to detail, making these timepieces not only luxurious but also reliable and enduring.

Which Rolex models are most popular among collectors?

The most popular Rolex models among collectors include the Rolex Submariner, known for its timeless design and diving capabilities, and the Rolex Daytona, celebrated for its motorsport heritage and chronograph function. The GMT-Master II also garners attention for its dual-time zone feature, while the Datejust remains a classic symbol of elegance. Additionally, vintage models like the Rolex Paul Newman Daytona are highly sought after, making them valuable investments in the collector’s market. Explore these iconic models to enhance your Rolex collection.

What is the history and heritage of Rolex watches?

Rolex watches boast a rich history and heritage that solidifies their status as icons of luxury and precision. Founded in 1905 by Hans Wilsdorf and Alfred Davis in London, Rolex initially focused on creating high-quality wristwatches. By 1910, Rolex became the first watchmaker to earn the Swiss Certificate of Chronometric Precision, showcasing its commitment to exceptional timekeeping. In 1920, Rolex relocated to Geneva, Switzerland, establishing a legacy of craftsmanship and innovation. The introduction of the Oyster case in 1926 marked a significant milestone, making Rolex the first waterproof wristwatch. This groundbreaking design was further popularized by Mercedes Gleitze, who wore an Oyster while swimming across the English Channel in 1927. Rolex continued to innovate with the launch of the Perpetual movement in 1931, which utilized a self-winding mechanism. This feature became a hallmark of Rolex watches, enhancing their reliability and ease of use. Over the decades, Rolex has introduced iconic models such as the Submariner, Daytona, and Datejust, each representing a blend of elegance and functionality. Today, Rolex is synonymous with luxury, precision, and status, often worn by influential figures across various industries. Its commitment to quality and innovation has ensured that Rolex watches remain a symbol of heritage and excellence in horology. Each timepiece embodies over a century of tradition, making Rolex a leader in the world of luxury watches.

How does Rolex maintain its brand value over time?

Rolex maintains its brand value through a combination of timeless design, exceptional craftsmanship, and strategic marketing. The brand consistently emphasizes exclusivity by producing limited quantities, which enhances desirability. Additionally, Rolex invests in sponsorships of prestigious events in sports and arts, reinforcing its luxury status. By prioritizing innovation and quality, Rolex ensures its watches not only retain their value but also become sought-after collectibles, further solidifying its position as a leader in the luxury watch market.

Are there any limited edition or special collections from Rolex?

Yes, Rolex frequently releases limited edition and special collections that captivate collectors and enthusiasts. Notable examples include the Rolex Daytona "Paul Newman," the GMT-Master II "Pepsi," and the Submariner "Hulk." Additionally, Rolex occasionally introduces unique models for specific events or anniversaries, enhancing their allure and exclusivity. These limited editions not only showcase exceptional craftsmanship but also often appreciate in value, making them highly sought after in the luxury watch market. For the latest releases, check authorized Rolex dealers or the official Rolex website.

What innovations has Rolex introduced in watchmaking?

Rolex has revolutionized watchmaking with several key innovations. Notable advancements include the Oyster case, introduced in 1926, which provided water resistance. The Perpetual rotor, developed in 1931, enabled self-winding movement, while the Datejust, launched in 1945, was the first wristwatch to display a date. Additionally, Rolex introduced the Cerachrom bezel, enhancing durability and scratch resistance. Their commitment to precision is exemplified by the Superlative Chronometer certification. These innovations have solidified Rolex's reputation as a leader in luxury timepieces.

Where can you purchase authentic Rolex watches?

You can purchase authentic Rolex watches from several reliable sources. Authorized Rolex retailers provide the assurance of authenticity and warranty. Additionally, visiting the official Rolex website helps locate certified dealers near you. For pre-owned options, consider reputable luxury watch boutiques or online platforms like Chrono24 and WatchBox. Always verify the seller's credentials and request proof of authenticity to ensure you're investing in a genuine Rolex timepiece.

What is the warranty and servicing process for Rolex watches?

Rolex watches come with a five-year international warranty, covering manufacturing defects. To service your Rolex, visit an authorized Rolex retailer or service center. The servicing process typically involves a thorough inspection, cleaning, and any necessary repairs to ensure optimal performance. Regular maintenance is recommended every 5 to 10 years. Always keep your warranty card and service records for future reference. For the best care, choose certified professionals to maintain your luxury timepiece.

How do Rolex watches compare to other luxury brands?

Rolex watches stand out in the luxury market due to their blend of precision, craftsmanship, and brand prestige. Unlike other luxury brands, Rolex emphasizes robustness and functionality, making their timepieces ideal for both everyday wear and special occasions. They often retain or increase in value over time, setting them apart from competitors. While brands like Omega or Patek Philippe offer unique features and designs, Rolex's iconic status and reliable performance consistently attract discerning buyers. Overall, Rolex remains a symbol of success and timeless elegance in the luxury watch industry.

What are the most iconic designs from Rolex?

Rolex is renowned for several iconic watch designs that symbolize luxury and precision. The **Rolex Submariner**, famous for its diving capabilities, features a unidirectional bezel and luminescent markers. The **Rolex Daytona**, a chronograph designed for motorsport, is celebrated for its sleek aesthetics and functionality. The **Rolex Datejust**, with its timeless elegance, introduced the date function in a window at 3 o'clock. Lastly, the **Rolex GMT-Master II** is iconic for its dual time zone feature, making it a favorite among travelers. Each model showcases Rolex's commitment to innovation and style.

How does Rolex balance tradition with innovation?

Rolex expertly balances tradition with innovation by integrating cutting-edge technology while preserving classic craftsmanship. The brand maintains its iconic designs and meticulous attention to detail, ensuring timeless elegance. Simultaneously, Rolex invests in research and development, introducing advanced materials and movements, like the Parachrom hairspring. This commitment to innovation enhances durability and precision, allowing Rolex to remain at the forefront of luxury watchmaking. By honoring its heritage while embracing modern advancements, Rolex continues to set the standard in the horology world.

Which celebrities or notable figures wear Rolex watches?

Many celebrities and notable figures are known for wearing Rolex watches, showcasing the brand's luxury and prestige. Iconic personalities include actors like Paul Newman and Leonardo DiCaprio, athletes such as Roger Federer and Tiger Woods, and musicians like Jay-Z and Eric Clapton. These Rolex wearers often choose models like the Daytona and Submariner, highlighting the brand's timeless appeal and status symbol. Whether on the red carpet or in the sports arena, Rolex remains a favorite among the elite.

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